Park City Culinary Institute

Cooking Up a Delicious New Website

green snap peas
Red chili pepper
Isolated image of a fire.

A Recipe for Success

The refreshed website and landing pages for Park City Culinary Institute came hot and ready out of the creative oven! We spiced things up with culinary phrasing and puns throughout the pages, added a dash of dynamic and animated features, and a pinch of responsive and modern design. Coupled with tasty new social and email campaigns, we gave Park City Culinary Institute a five-course meal of gourmet advertising and services.

To the chagrin of my foodie art director, he was unable to take the lead on the design for Park City Culinary Institute due to scheduling. So the privilege fell to me to spearhead the design of the new website and landing pages, which would inform the look and feel of the refreshed brand in the following campaigns. I drew inspiration from rustic chalkboard menus and applied subtle animations throughout the page to keep the viewer interested and hungry for more. 

Park City Culinary Institute students presenting their dishes.
A Park City Culinary Institute student pan-frying salmon and holding tongs while smiling.